Brilliant new gadget for people who do want to be safe on their bicycle but don't fancy to walk around the rest of the day as if they have forgotten to take off their helmet.
On the Hövding website it is described as:
Hövding is a bicycle helmet unlike any other currently on the market. It's ergonomic, it's practical, it complies with all the safety requirements, and it's also subtle and blends in with what else you are wearing.
Hövding is a collar for bicyclists, worn around the neck. The collar contains a folded up airbag that you'll only see if you happen to have an accident. The airbag is shaped like a hood, surrounding and protecting the bicyclist's head. The trigger mechanism is controlled by sensors which pick up the abnormal movements of a bicyclist in an accident.
So no more bad hair days, or -at least- not to blame the helmet anymore! But for people like me, who suffer of bad hair days since the day they were born, a helmet doesn't always make it worse. In my case a little head banging with the helmet-airbag every morning might work out well.
More info:
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